Forrester Research says that “A one-minute video is worth 1.8 million words”. According to Forrester, a page with video is 53 times more likely to be listed on the first page of Google search engine results pages.
How does Videography allow you to deliver a stronger Brand Image?
Videos are more effective in communicating the brand image that you want to deliver, this medium is not only visually stimulating, but also adds an sentimental value to your brand. The viewer reflects the feelings or message presented in the video, and even if the video is watched for just 10 seconds, it creates an awareness about your brand.
An after-movie of an event, close-ups of gourmet food, and TV Commercials always manage to deliver the savoury textures, crazy parties, and heart moving messages – all because motion picture can encapsulate these feelings, and you choose how that is conveyed in a focused direction to your audience.
The Visuals in a video add more flavor to your message, be it a color splash, cinematography, kinetic text or animations, it grabs the attention of the viewers and the information you intend to deliver is registered in their thoughts, creating subconscious brand awareness.
Information presented in a video is much easier to digest, and using aesthetic info-graphics can present the crucial statistics and facts that make your brand stand out from the competition in a much more efficient and memorable fashion.
Combining with it the Audio such as music, voice overs or sound effects helps control the mood and tone of the video, giving you the edge as you can receive the appropriate emotional response from your consumers.
Where do we come in?
We at Sonorous Studios house a team of skilled videographers and creative directors with experience in various fields to help your brand achieve an identity that will leave a lasting impression upon your consumers. In this era having a strong brand presence and consumer trust is crucial to success nationally and globally.
We help you create a bold and trustworthy image by using powerful visuals and a controlled delivery of your message using advanced videography.